Sunday, January 31, 2010

IBM Extreme Blue Case Study Competition

CU-WISE and uOttawa WISE held the Extreme Blue Case Study Competition with IBM yesterday, and it was a great success!

The event stemmed from the lack of women in last year's Extreme Blue program. From my personal blog:
Why is it that out of 20 awesome students in last summer's edition of IBM's Extreme Blue program in Ottawa, not one was female?

That was the question the current program lead here wanted to know the answer to, and she came to CU-WISE to ask it. We had a nice lunch meeting where we discussed why some of us had applied once and never applied again, how girls can be turned off by things that sound too technical, and how we are known to underestimate our abilities and thus avoid seemingly out of reach opportunities like this.
Read the rest of the post here.